Outing Regenereyes, Part 6 - How did they do it?

How does a company deceive doctors? Lots of doctors?

  1. Create a highly desirable message.

  2. Use highly credible messengers.

  3. Saturate the market with highly effective advertising.

  4. Exploit knowledge gaps.

  5. Exploit special circumstances.

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The FDA and Autologous Serum Tears

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Outing Regenereyes Part 5 - Recalculating Risk